Because at University Ford North,

It's All About U


Price Match logo
A silver Ford F-150 driving on a city street with a green-painted crosswalk, positioned in front of modern brick apartment buildings.

At University Ford, we don’t just talk about putting customers first — we back it up with our Price Match Guarantee. That’s right: if you find a better price on the same vehicle at another Ford dealer, we’ll beat it — or give you $1,000. That’s the kind of confidence and commitment you can expect when a dealership is built on the idea that everything we do is all about U.



Our $1,000 Price Match Guarantee

Your time is valuable. Your money is important. And your trust? We take that seriously. That’s why our Price Match Guarantee ensures you never have to wonder if you got the best deal — you did.

Why We Do It

U Deserve the Best Deal

That’s why we match or beat competitor prices. Every time.

U Deserve Transparency

We show you every number. No games, no gimmicks.

U Deserve Confidence

Buy knowing that you got the best value possible, backed by real people who care.

Because at University Ford, It’s All About U.

Here's How It Works:

1. Found a Better Price?

If you come across a better price from another authorized Ford dealer on the same year, make, model, trim, options, and mileage, let us know.

2. Bring Us the Proof

Provide their written or emailed quote.

3. We’ll Beat It — or Pay You $1,000

Simple as that.

No fine print. No runaround. Just a clear promise that protects your bottom line.



Start Your Journey with Confidence

You’ve done your homework. You know what you want. Now get it with total peace of mind. Whether you’re buying your first Ford or upgrading to your dream truck, remember:
It’s All About U — your price, your terms, your experience.

Visit University Ford Today






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A Ford Escape driving through city streets at night

A Few Quick Details:

  • Applies to new, in-stock vehicles only
  • Must be a valid quote from another authorized Ford dealer
  • Matching vehicle must be same year, model, trim, options & mileage
  • Price must be current and verifiable at the time of purchase

University Ford reserves the right to verify and confirm all competitive offers.